Brigg residents and people visiting the town were having to crane their necks to view the top of the visitor pictured here.
Could the Emsley mobile crane sited on the new Falcon housing development off Bridge Street be the tallest seen in the town?
We spotted it on Thursday from the Market Place and went to take a closer look from Bridge Street and Island Carr Road, near the car wash.
An estate of almost 70 new homes is being built on the former cycle factory site - access being gained from the A18 along a new road called Falcon Way.
Meanwhile, fronting Bridge Street, a block of apartments is taking shape - Bridge Court.
Smaller mobile cranes visit Island Carr in the Autumn and Spring to lift craft moored at Glanford Boat Club into and out of the River Ancholme.
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