The rumour-mill's sales turn, from time to time, after the fast food giant has announced plans to create new jobs in the UK and/or expand the number of outlets.
There are national media stories at the moment suggesting 5,000 additional McDonald's posts by the end of next year.
It would be seen by many as a very welcome development if Brigg could one day attract a McDonald's franchise or perhaps a Subway.
Having a McD's and Subway in your town centre, along with a Costa outlet, is seen as a benchmark by many business analysts and even some local authorities.
So one out of three for Brigg, which does now have a Costa, on Wrawby Street.
Finding suitable local locations for a McDonald's or a Subway wouldn't seem difficult. The closer to the A18, the better? But you do find such outlets in many pedestrianised town centres.
The first rumours to do the rounds about McDonald's in Brigg, many years ago, pointed to the old lorry wash site at the top of Atherton Way, near the roundabout.
You can tick that off your list, though, as it's now occupied by the new Lidl store!